Value of Being Interviewed as Microinfluencers

Becca Siegel

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As a micro-influencer, one of the benefits of being interviewed is sharing our brand's story. This is typically very helpful to spell out in written form or through a podcast because our brand has changed over the years. Specifically, our photo aesthetic started as a statement of how we dated long-distance for twelve months, and although we kept the aesthetic, we've been back together in the same place since Summer 2017. This is particularly helpful to discuss when interviewers ask us, How did your Instagram come to be? or How did your brand evolve over time?

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