Marketing Lessons From Your Local Coffee Shop

Liz Jeneault

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Summer Moon Coffee is an incredible locally owned coffee shop that uses a wood-fired coffee roasting process that results in a smooth, balanced coffee. Summer Moon Coffee was born in the Texas Hill Country and every batch of the coffee is roasted in Summer Moon's handmade brick roasters over seasoned Texas oak. Summer Moon Coffee's logo with the fire pit pays homage to the wood-fired coffee roasting process, which is cool. Summer Moon is also known for its delicious Moon Milk, which is its signature sweet cream that helps set its lattes apart. Summer Moon Coffee has expanded greatly over the years but each one of its coffee shops have the same homey feel, making it an even better place to grab a cup of coffee.

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